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talent

BizOnDeck entrepreneur case study: Lil Worker Safety Gear and #vizyourkids

November 29, 2017 by Leif Jason

LIFT’s BizOnDeck workshops enable entrepreneurs to help each other to grow new businesses, test new business ideas, and launch new products and services. In 2018 we’re expanding to include a Nanaimo BizOnDeck series.

One of the most exciting stories we’ve had the pleasure to be part of is that of Lil Worker Safety Gear.

Introduction: James Flawith, founder, Lil Worker Safety Gear

Recognized as one of Vancouver Island’s “Top 40 Under 40,” James Flawith owns and operates Precision Tree Services. He is married and has three young children. Already a very busy guy, James launched Lil Worker Safety Gear because he saw a need to bring the same safety standards to our families that we bring to our work crews.  

LIFT: What product or service do you sell?

JF: Real safety gear for kids

LIFT: Where can readers buy your products and/or services?

JF: Online at lilworkersafety.ca and at locally at ONO Work and Safety, and soon at the Lil Worker Safety Gear Store at Woodgrove Centre (Nanaimo) and at Midland Tools, Pilon Tool Rentals, Planet Kids, and at White’s of Lindsay in Ontario.

LIFT: When was your BizOnDeck and what was your “ask?”

JF: January 2016. I asked about where did people see these products being used, what age demographic should we be targeting, and about sale strategies: retail vs wholesale, online/small outlet(s), box store(s). I also asked about “exclusivity.”

LIFT: Has putting your business “on deck” helped grow your business?

JF: The support and help I received by putting my business “on deck” was an important step. It inspired me to push forward.

I also gained experience pitching. In fact, my [winning] PitchFest pitch was just a boiled down version of the “On Deck” pitch, and those pitches are very similar to the one I made to the Dragons.

LIFT: What are you working on now?

JF: Aside from the full-time work of running Precision Tree Services I’m establishing more retail partnerships for Lil Worker Safety Gear. I’m constantly working to improve digital marketing. I have plans to set up a test kiosk slated for the last week of October in the Woodgrove Centre. I’m also actively exploring more opportunities to sell in person at events.

LIFT: How can LIFT help?

JF: Can you stop time so I can work more?

James and the Dragons

James went from pitching at a BizOnDeck and winning at PitchFest 2016, to pitching to CBC’s Dragons’ Den. That episode of Dragons’ Den aired at 8pm on October 12, 2017. LIFT organized a community viewing for that evening at The Creator Space where we cheered for James and Tweeted our support for Lil Worker Safety Gear and the #vizyourkids message to the world.

Did James win with the Dragons? Watch the video.

Follow the Lil Worker Safety Gear journey online via the #vizyourkids tag. 

Last word

JF: It all started with the “On Deck” experience I had with LIFT!

 

FMI about LIFT & BizOnDeck

LIFT helps entrepreneurs, small business owners, and NGOs grow their businesses. To put your business or project “on deck” in the Comox Valley or Nanaimo please fill the blanks here. Or call HPM at 250-792-1408.

Filed Under: Case Study, LIFT VIP news, Member Profile Tagged With: #BCBuyLocal, #WeAreYQQ, entrepreneurs, innovation, talent, Vancouver Island

Bluebird Pads wins big at PitchFest2!

October 8, 2017 by Leif Jason

photo © Amy Criss for LIFT

40 entrepreneurs packed The Prime Chophouse September 28. The sold-out crowd was there as part of the second annual PitchFest and #WeAreYQQ Party, hosted by LIFT Comox Valley.

Keynote Luke Aulin, CEO of Vancouver’s RTown online social media marketing business, talked about the importance of pitching. Aulin then joined on the judges’ panel, with Mina Haghighi of Futurpreneur, a youth-focused entrepreneur development program, and the owner Canada’s top Hyundai dealership in 2016, Sue Finneron.

PitchFest2 was sponsored by Duncan & Company CPAs and Pacific Coastal Airlines. Generous prizes were supplied by Douglas Magazine, 98.9 The GOAT, TRIO Magazine, and the LIFT organization. It’s the culmination of a year’s worth of businesses pitching at LIFT’s twice-monthly BizOnDeck workshops. LIFT’s Hans Peter Meyer calls these entrepreneurs the “new face of business in the region, the talent that’s changing everything.”

LIFT’s Hans Peter Meyer congratulates the entrepreneurs who pitched at PitchFest2: (front, left to right) Jordan Savard, Matthias Hansen, Denise Ropp, Pieter Vorster, Julian Rendell, (back, l-r) Andrea Postal, Jabin Postal, Danielle Farrant,
photo © Paul M Hansen

Seven entrepreneurs, pitching

Kicking things off was Pieter Vorster, setting a high bar with an enthusiastic description of the online magazine and community calendar at TideChange.ca. Jabin Postal had mouths watering as he garnered support for his already successful BBQ YouTube channel. Danielle Farrant wowed with her tight and cheeky pitch for Bluebird Pads: organic, locally-produced menstrual pads. Julian Rendell impressed with his description of Make it Zone as education and training for the workforce of 2020 and beyond. The growing health sector importance of cannabis and related services by Grow Wise Health was Denise Ropp‘s pitch. Jordan Savard and Matthias Hansen, winners of the Teen Entrepreneur Club “Tycoon Challenge” in June, reprised with an even tighter pitch for their Age-Sex-Location fashion line. Andrea Postal made a powerful pitch for doula services and In Bloom Births.

And the winners are…

The ASL team of Savard and Hansen, and Andra Postal’s In Bloom Births shared second place media advertising prizes. The grand prize, a $3600 package by LIFT that includes branding and photography by McKinnon Photography, digital marketing support by Mastermynde Strategy, PR services by 50th Parallel PR, print services by Sure Copy Courtenay, and content marketing by LIFT, went to Danielle Farrant and Bluebird Pads.

“I’m excited to be working with Danielle and Bluebird Pads,” says Karen McKinnon. “They’re the kind of positive, earth-friendly business that I think is representative of the values of our community here in the Comox Valley.”

As with all of LIFT’s five annual special events, PitchFest2 featured a #WeAreYQQ Party. The focus is on fun – and social media games with over $4000 in prizes, contributed by LIFT member businesses. One of these is The Waverley Hotel, a LIFT Community Partner.

“These kinds of events are an important part of building an entrepreneur culture in our community,” says Don McClellan, owner of The Waverley Hotel. “We need to encourage young entrepreneurs. The Waverley is proud to be part of a welcoming culture, through what we do as a venue for entertainment, and our support of LIFT and its activities.”

For more information about upcoming LIFT events, including the region’s annual Festive Cheer “entrepreneur holiday party” and fundraiser on November 24, see the online listings at LIFTevents.ca

Ready to make shift happen for your business or organization?

Join the LIFT community of entrepreneurs, and grow with over $4000 in membership benefits and perks, plus discounts with digital partners like RTOWN, Spring Activator, OfficeHours, Rebel, and more.

Or contact LIFT CEO and Founder, Hans Peter Meyer (aka HPM), at:

  • Tel: 250-792-1408
  • Email contact form
  • @hanspetermeyer on Twitter and Instagram

[picatic-sell-tickets event=130350 title=yes description=yes theme_options=ptw-light][/picatic-sell-tickets]

Filed Under: Event News Tagged With: #BCBuyLocal, #WeAreYQQ, entrepreneurs, innovation, innovators, talent, Vancouver Island

Launching our 14-day free trial LIFT VIP membership

May 8, 2017 by Leif Jason

Congratulations to Olivia of Lavish Engagements, Mary of Mary’s, and Atlas Café! Three of the businesses that were winners in our April #LIFTVIP promotion. In May, your #LIFTVIP shared selfie could win you and a LIFT VIP friend each gift cards to The Waverley Hotel. But this post isn’t about our current promotion. It’s about why I want entrepreneurs to try our new 14-day free trial LIFT VIP membership.
It’s a treat to create contests and give away prizes. But promoting and growing local businesses is only part of what we do with LIFT. I started this project in 2015, as The #WeAreYQQ Project. My intention, to inspire a grassroots movement of entrepreneurs in my community because I saw a need. Bear with me while I tell some of that story.

The 3-Rs and how they’re not the solution

I grew up in Black Creek, just north of Courtenay in the Comox Valley. That was almost 58 years ago. Like many Vancouver Island communities, ours was a logging and fishing-based economy. Things changed dramatically in the 1980s. Local governments scrambled to respond. But really, what can government do? (More on that later.)

I’ve watched as we’ve poured millions of taxpayer dollars into supporting the development of what I call a “3-Rs economy” of retirement, retail, and recreation services. All good stuff. But somehow missing the point of what my community is really about: talented people, passionate about this place.
And how are our 3-Rs doing, a generation after the decline of fishing and forestry as sources of jobs and wealth? Two years ago we lost 200 young families. To me that means the 3-Rs are failing to provide the incomes and opportunities we once enjoyed with our resource sector economy. 

I’m betting that talent, however, is the solution

I’ve been doing community economic development work on Vancouver Island off and on since 1994. During that time I’ve both ignored the problem, and complained about how our tax dollars are being spent. In late 2014, frustrated at what I saw as a failure of imagination in local agencies and government, I decided to stop complaining. I was going to do something about this economic problem.
That “something” was, and is, to focus on talent as the solution. I’d bring speakers in who inspired me. I’d invite entrepreneurs and creatives to come together to grow businesses and jobs. To celebrate the local talents that I think will grow our “next economy.”

Just getting started!

I’ve made it my job to generate visibility for the businesses I work with, the businesses that have become charter members of LIFT. I call them LIFT VIPs. They’re special, because in a region that is very lifestyle focused and old-school (even sleepy) when it comes to business, they’re growth oriented. Open to new ideas. Open to help each other make economic shift happen. One of my first initiatives was to launch the #WeAreYQQ tag as a “talent brand” for our region, for anyone to use. Ever since launching the #WeAreYQQ my focus has been on getting more attention for local business – locally, regionally, and beyond. It’s starting to pay off. 
Smart and talented people make LIFT shift happen. The list is long. We’ve now got over 100 entrepreneurs involved, mostly from the Comox Valley, but some from Campbell River. This Spring we’ve come up with a few new ideas. These will fuel changes. They will accelerate the marketing momentum we’ve generated – and help LIFT VIPs grow their businesses. We’re also going to be streamlining and restructuring our membership model. That means more great benefits for LIFT VIPs.  

This month: Free trial memberships

I want Comox Valley, Campbell River, and Qualicum businesses to benefit from what we’re doing. I’m focused on this region because I think we have a lot in common, including rapidly aging population, a need to attract and retain young families, and – paradoxically – a growing “talent” population. Entrepreneurs and creatives who aren’t afraid to do business in a new way.
I also want to touch every one of these young (and some, not so young) talents. I want them to try what we have to offer, and see if it helps them grow their businesses. To that end, I’m inviting any business in the region to enjoy a free 14-day trial LIFT membership. If you like the idea of being part of a dynamic, growth-oriented entrepreneur network, contact us via this form – or better yet, give me a call at 250-792-1408 and let’s make that shift happen for you today!

Grow your businesses. And vote

Back to my comment earlier, about what can we expect from government. Government is not entrepreneurial. But it can do things to help startups start and grow. Help small businesses become medium-sized businesses. Keep the big businesses from monopolising the marketplace. As entrepreneurs, perhaps the biggest thing government can do for us is support grassroots initiatives and experiments. As entrepreneurs, the best thing we can do for our governments is vote. I’m writing this on the eve of a provincial election. I urge every entrepreneur to get out and vote.
I won’t tell you how you should vote, or how I’m going to vote. But I will tell you that I think we need to see voting and the exercise of our democratic powers as one of the things we do to ensure the success of our businesses. Just like inventory or taxes. Not necessarily very exciting. But necessary.
Finally, LIFT is an experiment. A unique experiment in grassroots business and community economic development. I’m doing this because I believe talent in business, the arts, non-profits, and more are the solution to economic challenges in my community. The 100+ LIFT VIPs are doing this for a number of reasons, most of which are about growing their businesses and growing a supportive entrepreneur community. We’re making shift happen.
If you’ve got ideas about how we can make LIFT even better, better, please be in touch. If you’d like to become part of the LIFT VIP community, check out our events. If you’re ready to come on board as a LIFT VIP, please use this contact form – or call me at 250-792-1408. Let’s make this shift happen – now!
hpm
Hans Peter Meyer, Founder & CEO, LIFT.GROUP @LIFTstartups on Twitter and Instagram
ps. Coming up soon to LIFT your biz…
  • May 17: BizOnDeck with Bella Photo and Panther Workwear
  • May 31: Community Voices II & #WeAreYQQ After Party
  • June 5: BizOnDeck with Dustin Whiteside Financial and Studio in Bloom
  • and more coming to our events page.

Filed Under: LIFT VIP news, News Tagged With: #WeAreYQQ, economy, entrepreneurs, talent

#LIFTVIPs shared selfies: win with Atlas Café, The Waverley Hotel, and Gladstone Brewing!

April 11, 2017 by Leif Jason

We love our LIFT Community Partners – and we love the support they give us as we promote entrepreneurs on Vancouver Island. We also love the LIFT VIPs who are the heart of our entrepreneur community. So this month we’re hosting a “shared selfie” contest that’ll win someone – and the LIFT VIP they choose – each a $25 gift card at Atlas Café (April), The Waverley Hotel (May), and Gladstone Brewing (June).

How to win

  1. Find a LIFT VIP (there are almost 100 of them today, with more coming on board every week – maybe you this week? Call meat 250-792-1408. It’s time to grow your business – and be featured in someone’s shared selfie!)
  2. Post a shared selfie with them to Twitter, Instagram, and/or Facebook.
  3. Be sure to include a note about this particular LIFT VIP, as well as the #LIFTVIP#WeAreYQQ tags
  4. That’s it! You and your LIFT VIP could each win a $25 gift card to Atlas Café, The Waverley Hotel, or Gladstone Brewing. Yum!

We’ll be announcing the April winner in early May.

Today’s list of LIFT VIPs

As of April 15, 2017 the current list of list LIFT VIPs (if you’d like your name on this list we can make that shift happen right now via email or telephone me at 250-792-1408):

Solution Sponsors:
Adil Amlani, Leif Jason, Sue Finneron, Lee-Ann Dixon-Phillips, Jabin Postal, Chrissie Bowker, Nazaneen Dizai
Community Partners:
Daniel Sharratt, Sandra Viney, Don McClellan, Ron Pogue, Karen Milstein McKinnon, Paul Hansen, Bob Wells, Danny Zanbilowicz, Leanne Zdebiak-Eni, and Shane Philip
Champions and Ambassadors:
Carmen & Glen Wakeling, Kayla McDonald, Joyce Francis McMenamon, John Bonner, Curtis Scoville, Max Oudendag, Pieter Vorster, Rahel Mashruky, Mary Veronneau, Chelan Schwindt, Arrow Gonsalves, Amie Webster & Jeff Webster, Sarah Pocock-Hill, Sara Baxandall, Sarah Day, Staysea May & Megan Griffiths, Jen Burt, Amy Englemark, Shelley LaPerriere, Dustin Whiteside, Kevin Wilson, Jani Martinius, Luciano Rollin, Amy Criss, Vivian Vaillant, Brooke Ferguson, Jace Pierson, Dyan Spink, James Flawith, David Frisch, Wendy Nixon Stothert, Tracy Freeman, Cleo Tetrault, Monica J Parkin, Julian Rendell, Allyson Hamilton, Shane Philip, Heather Mackenzie, Kory Wagstaff , Wendy Johnstone , Maureen Olsen , Taryn Goodwin, Steve Morgan, Ewa Nowicka, Ali Roddam , Sonya Marie Jenssen, Ivan Loubier, Rob Kelly, Maggie Mah, Debbie Lynn Bowman, Gaynor Bereza, David Stapley, Carl Sidl, Nancy Farey, Mary Crowley , Aly Bird , Step Carruthers & Robin Kay, Chantal Stefan, Janice Bailey, Jodi Einarson, Nick Ward, Danielle Farrant , Denise Ropp, Greg Chadwick, Re Bastien, Vanessa Raven-Vipond, Marty Douglas, Shelley Nickerson, Megan Penny, Annie L Danko.

hpm
Please call me at 250-792-1408
Want to chat in person? Please set a time/date via my online calendar

Filed Under: Event News, LIFT VIP news, News Tagged With: #WeAreYQQ, Comox Valley, contest, entrepreneurs, promotions, talent

From culinary tourism to comfort food: the new Toscano’s Mediterranean Grill

September 29, 2016 by Leif Jason

It was so good, we went back for more…

Last winter the venerable Toscano’s Trattoria in Comox changed hands. When Chef Kevin Frisch (formerly of Atlas Cafe and Locals) took the helm in the kitchen he told me he was moving beyond “Italian-type” food. His vision: to create a warm, social culinary experienced rooted in the ethos of the slow food movement that animates the “Italian culinary approach.” That means: freshest, closest-to-home ingredients. It means honouring the locale, not a fixed idea of what an “Italian” menu should be.

Six months after our conversation, with lots of time to put his plan into play, Chef Kevin invited me to sample a tasting menu. I brought friends, and we spent the better part of four hours enjoying the 10 items he’d prepared for us.

Culinary tourism

Tasting dinners are special events, culinary tours. The kitchen pulls out the stops. Some highlights from our tour: Roasted local beets with Qualicum goat cheese. Chilean-inspired crudo featuring BC tuna. House made spaghetti with carbonara sauce featuring Tannadice bacon. More Tannadice pork. Then some Glen Alwin lamb. Lots of “local” cred. On the wine side, an Okanagan Gamay Noir.  

At the end, we faced – and finished – a platter of Island cheeses. Throughout our tour we were smacking our lips and telling each other how much we loved this, or that.

Comfort foods

The tasting menu was fun. But that’s not how I usually eat. I have my comfort foods. The spaghetti carbonara, for example, it touched all of our sweet spots. To the extent that after our Sunday afternoon walk Jenny I had only one thing on our mind: Toscano’s carbonara.

As luck would have it, it was Chef Kevin’s day off. If the kitchen could echo our earlier experience, I’d be impressed.

I was – but not just by the carbonara. All of our comfort food choices, including the roasted red pepper tapenade with house-made bread to start, through to the dessert, was impressive.  

Let’s start with the Caesar salad. Toscano’s set a new standard for me. Crisp, but dressed, with “edges” of the garlic, capers, anchovies, lemon all present and accounted for in a creamy base. It’s the Caesar salad I didn’t know I was missing.

Then – the carbonara! Yes, it’s a simple dish. I’ve made it many, many times. But never like this. We all raved about it during the tasting dinner. Jenny and I raved about it again. Rich, creamy. So bacon-y. “It’s the best carbonara that I’ve ever had – since three days ago!” Jenny said.

To finish, a compromise dessert. Because, Jenny told me, “You like chocolate more than than I do, and I like puddings more than I like chocolate.” So: chocolate mousse. And it was good. Dense. Rich. “Almost like pudding,” she said.

A new favourite

This meal was all about comfort food. It didn’t explore new culinary territory. It stayed closer to home. And, it confirmed what the tasting dinner suggested: that Toscano’s Mediterranean Grill is now on my short list of best places to eat good food, local food in our region. And that’s a lovely thing to discover.

hpm
@hanspetermeyer on Twitter

September 26, 2016

Disclaimer:
Toscano’s is a client of hanspetermeyer.ca. While our tasting dinner was paid for by the restaurant, the regular dinner was not.

Qualifier:
I only write publicly about food and venues I like. That’s been my policy since 2004 when I started writing for EAT Magazine, because that was the publisher’s policy: to elevate that which deserves attention. In my opinion, publishing critical reviews doesn’t help good restaurants get better, it often just flaunts the writer’s ability to complain and be witty.

When I have complaints about the food – or any other service or product – I like to speak directly to the server, the manager, or the owner. Every venue has bad days and moments. We can help build a better, more successful food sector (and local economy), by celebrating what’s working. That’s what the #WeAreYQQ brand is all about.

Filed Under: Food Industry Tagged With: #yqqEATS, food, localfood, talent

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